CGI // James Gardner-Pickett & Clive Biley
Retouching // Clive Biley
3D GENERATED PRODUCT SHOTS:
We were tasked with creating faithful recreations of the product line sitting atop wash machines that were also to be digitally created to allow for flexibility in design as well as camera angles and lighting.
The design of the wash machines were to be "generic" and so doing them in CGI was the perfect solution.
It also meant any changes to the actual design of the real product line, could be digitally altered, meaning no need for a costly reshoot in Photography.